What is Affiliate Marketing Exactly?

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What is Affiliate Marketing Exactly?

They say that education is important and although I do not refute that statement, education can be quite expensive to get. This is especially true in my case where I had to take out an expensive student loan just to fund my college education.

Even though I can work the entire day at a coffee shop, I would still need another income stream to help me pay off my student loan much quicker.

A friend of mine told me that I can actually earn a lot of money on the side through affiliate marketing. Of course, this has piqued my interest to a considerable degree.

Upon my research, affiliate marketing is where you (the affiliate) will partner with a vendor or a company that sells products. Whenever they make a sale through the use of an affiliate link (which you will post on your website), you will be given a commission for every sale.

As an affiliate, you are tasked with the responsibility of establishing an online crowd through content creation so that you can be more effective in marketing and promoting their products.

How Does It Work?

Basically, the affiliate marketer, affiliate, or publisher is responsible for establishing an online presence. This is so that you can market or promote products that your vendors are selling.

So, how do you do this exactly? Well, there are a number of different ways, but the most common thing that people do is to create their own website or blog and then start creating blog posts or articles.

However, you are not only limited to doing just that as you can also establish your own audience by being active on social media, creating your own Youtube channel, and even become active on Pinterest as well.

Most companies will get affiliates that have a massive following since they can have their products marketed in the best way possible and to as many people as they can.

Depending on the affiliate program that you’ve signed up for, you will be given an affiliate link with a tracking cookie. Do not worry, the tracking cookie will not get any of your private information and its sole purpose is just to keep track of the affiliate link.

You see, affiliate links have a lifespan. Most of the links should last up to 30 days, but there are some that can only be used within 24 hours before you have to renew them.

Now, what makes this affiliate link so special? Well, as a publisher, you need to create content so that people will go to your website. Ideally, you want either an informative type of content or something that provides entertainment.

It is then your job to put the affiliate link either on the main body of the content or somewhere in the description box (like on Youtube, for example).

Once your audience clicks on the link, they will either be directed to the main website of your partner vendor or to a specific product page. You don’t necessarily get commissions just by clicking on the link, but for most agreements, you can get commissions based on the number of sales through your affiliate links.

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Loretta Harvey