1. Voice Search Optimization
If you think that voice search is a trend that will pass in a matter of months, then you are wrong.
More and more people are utilizing voice searches for their day-to-day chores. With the help of voice search, you can take your ecommerce business to a whole new level. Integrate this to your digital marketing strategy.
2. Target People Who Use Yahoo and Bing
Do you know that most SEO and digital marketing campaigns gear towards Google? It’s true that more than 95% of users prefer using Google, but you also need to consider Bing and Yahoo users. At the end of the day, failure to target Bing and Yahoo users still equate to the loss of serious prospects.
3. Content Marketing Campaigns
User-generated content marketing campaigns are an excellent way to address two major challenges–creating catchy, fresh posts, and convincing your target market that you can provide them great value. Create user-relatable content, and implement user-generated digital campaigns.
That way, you can improve your strategy, and gain more audiences.
4. Augmented Reality and Virtual Reality
Augmented reality and virtual reality have been associated mostly with the entertainment and games industry. This is the reason why many online marketers are not capitalizing on their potentials. Setting up an online business in Malaysia can be challenging, so you need to make the most out of these new trends.
5. Hyperlocal Targeting via Geofencing
Geofencing is a hyperlocal targeting tactic that involves marketing a particular geographic space, and creating a virtual space around it. When people with your mobile app is within that geographic area, push notifications will be sent to them with area-specific services. By investing on this piece of technology, you can attract more clients.